News Publications

Readers of specific News/ economic publications (3 titles with 2 also being offered online)

Total number of completes required

N=450 unique respondents

Length of Interview

15 minutes

Incidence rate

25% of target audince


Hong Kong

Target Audience

Readers of 3 ‘News/ economic’ publications. Respondents had to read the newspapers/ refer to the news websites at least 5 days a week.

Subject matter

Frequent readers of daily news/ economic publications

Fieldwork Duration

5 days

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